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[Cake Faice]

You know how you beat these people? You don't give a fuck about them.

It's not that simple though.

You have to passively show how you don't give a fuck. Why is this important? Because negative publicity is still to much. Here's a good example:

"Meh. I've known that IGN gives flawed reviews for a long time now. If you guys don't like them that much then why don't you ignore them?"

See what I've done? I've expressed my distaste for IGN while simultaneously suggesting that I don't care about them and stating that you shouldn't care about them too. You see, the more people don't care about IGN the less weight its flawed reviews hold.

Doesn't mean you can't speak out on how much of a horrible pile of shit they are. It doesn't exactly get them much more attention than they previously get.

[Deathie]

Doesn't mean you can't speak out on how much of a horrible pile of shit they are. It doesn't exactly get them much more attention than they previously get.

Well, that, and the attention you're giving them is negative, meaning anyone who reads what you're saying about them will shine them in a negative light.